Fonts and colors
Use Theme settings → Design to choose heading and body fonts and the shared color palette. Check contrast after changing colors. Some sections have their own background and text controls.
Navigation
Create menus in Shopify admin, then select them in the Header and Footer settings. Select existing menus rather than typing a menu name into a text field. Preview nested links and the mobile navigation.
Footer
Open Footer to choose your Logo, Brand description, newsletter visibility, contact pages, legal menu, payment icons, and country/language controls. Footer blocks include Customer service, Brand, Social media, Country and app, and Additional menu. Assign their resources and links, then remove blocks you do not use.
Shop and payment icons
Show Follow on Shop enables Shopify’s eligible Shop follow button. Show active payment methods reflects your store’s available methods. These settings do not activate payment providers or create a Shop profile. Configure the underlying services in Shopify admin.
Newsletter
Enable Show newsletter in Footer and choose the Newsletter privacy page. Review your consent text and privacy information for your store. Test that a new subscription appears in Shopify; email campaigns and automated marketing require your own setup.